A Noughty celebration at the GP Cham Hagendorn Cycling Event with organic, low sugar and alcohol-free sparkling wines

The GP Cham Hagendorn on May 22, 2022 was the 41st edition of the annual cycling event and was one of the classification races of the ASOC Primeo Energie Cup


With optimal weather conditions, international participants performed high level competitions and the exciting races did not disappoint. Aligned with high performance, health and focus VE Refinery provided its organic, low sugar and alcohol-free Noughty Sparkling Wines at the Sponsor Zone and welcomed thirsty athletes with a chilled non-alcoholic sparkling Chardonnay or Rosé.  

Unlike many common beverages found at sporting events which are often full of sugar and additives (take Red Bull for example that contains 11g of sugar per 100ml), the refreshing non-alcoholic wines are naturally low in sugar and with just 2.9g of sugar per 100ml and just 14 calories per glass, it's the perfect answer to a hangover free cycling Sunday. 

Both the Sparkling Chardonnay and the Rosé follow the same vinification steps like any other alcoholic wine only ending with a gentle dealcoholization process through vacuum distillation, which renders them alcohol-free (0.0%) with no compromise on taste, or style. 

We’re excited to lead the way in low sugar, delicious and healthy beverage alternatives for sporting, competitive and high focus events by providing the finest adult alcohol-free alternatives such as Noughty and are working hard to increase our presence. Feel free to contact us at with your requests. 

Thomson & Scott Noughty is a company that fulfils the highest standards for socially approved and ecological services, public transparency and legal responsibility and VE Refinery is proud to represent them in Switzerland. Their alcohol-free adult beverages are available at various stores in Switzerland and can be purchased online at